#1: Who our audience is and how to tailor your message for maximum impact.

Thanks for booking an interview for Street Smart Business Leaders.

It’s Michon Ellis – the creator of Street Smart Business Leaders Podcast and founder of Clout LLC. I have been on dozens of podcasts and featured by the Chicago Business Journal, Reel 360, and PR Newswire for my work in the PR industry. I have become a go-to name for elevating companies and brands that elevate people.

My job is to help you create an amazing experience for our audience across all our platforms. We’ll be creating full video for YouTube, video snippets for social, and the podcast itself.

I want to make sure you look and sound great, generate new right-fit leads, and have a lasting impact on my audience – and yours.

My team and I will be emailing you five amazing videos and resources that will help you increase the impact of your podcast guest appearance. They are:

1. Who our audience is – and how to tailor your message for maximum impact. (this video)

2. Important audio and video tips!

3. How to sell effectively to our audience.

4. Consumer expectations of brands.

5. How to double your impact + what questions we will ask you.

We speak from experience: Being a guest on podcasts can be life-changing. We do zero advertising. We just serve audiences. This philosophy is why I left my corporate PR job to open my own company, CLOUT, a public relations and corporate communication agency with a social conscience.

Please look for tomorrow’s video: Important audio and video tips!

If you are serious about guesting on podcasts, this one will dramatically impact how you and your brand are perceived.

Warmly,

Michon Ellis