CLOUT AND CONSULTING FIRM GXG FOCUS ON HELPING COMPANIES CLOSE KNOWLEDGE GAPS AND DEVELOP EFFECTIVE COMMUNICATIONS STRATEGIES
Chicago and Atlanta- CLOUT, one of the nationâ€™s fastest growing public relations and corporate communications shops, has teamed up with GXG, an innovative executive consulting firm, to help companies and their leadership who are stuck on advanced, complex and cross-functional business problems resulting from the Covid-19 pandemic.
With every company engagement, the two firms will implement a proprietary process that allows for a strategic deep dive into the areas where companies are stuck; the critical knowledge gaps that are preventing progress. Once the knowledge gaps have been identified, CLOUT and GXG will assemble an external cross-functional team of industry leaders with the appropriate wisdom – knowledge and experience – to help. These intentional connections will catalyze the organizationâ€™s execution around critical initiatives and allow them to communicate progress more effectively within the organization as well as externally.
â€œWe have experience across 15 industries and over 80 topic areas, helping us diagnose the critical knowledge gaps between a clientâ€™s core competencies and where theyâ€™re trying to go,â€ said GXG CEO Craig Lemasters. â€œWe facilitate intentionally programmed conversations with expert-operators to deliver real business results with over $400M in impact so far, all while driving critical decision-making and cultural alignment within organizations.â€
According to CLOUT CEO, Michon Ellis, in todayâ€™s disruptive business environment, the only way for companies to grow is to innovate beyond their core competencies. However, this growth can lead to the shuffling of talent or organizational restructuring that often times creates opportunities for misalignment due to a poor communications strategy or not having one at all.
â€œCorporate communication isn’t just how employees communicate with one another. It also involves the communication between the company and its customers,â€ said Ellis. â€œHaving a strong communications strategy as well as plan is significant and can affect a company’s success.â€
CLOUT is a public relations and corporate communications agency providing strategic communications counsel and turn-key public relations tools as well as tactics that empower companies and brands to grow their bottom line, influence the markets they serve and protect their corporate reputations.
GXG is a new kind of consulting firm that empowers organizations to move from ideation to execution, delivering measurable impact on major strategic initiatives. With experience across 15 industries and over 80 topic areas, GXG diagnoses the critical knowledge gaps between their clientâ€™s core competencies and where theyâ€™re trying to go. By connecting senior leaders and their teams with the perfect mix of knowledge and experience, GXG clients gain the knowledge and tactical acumen to accelerate transformational, technological, and operational objectives. GXG serves as an unbiased guide to ensure all interactions focus on what their clients can do differently to achieve the desired business results and get unstuck. To date, GXG has delivered over $400M in impact for clients seeking solutions to bring business initiatives to fruition. For more information, visit http://www.gxg.co.